Morgan helped demonstrate what next-generation visibility in the supply chain looks like.Īs part of the program, a new machine at the plant began applying RFID tags to a select number of boxes. This summer, during GSF’s pilot with IBM, Dr. Morgan works at GSF’s protein plant in Opelika, Alabama, which produces more than 160 million pounds of meat products every year. “This is an opportunity for the industry to make a big step forward and go beyond the traditional way of doing things.”ĭr. Wayne Morgan, GSF’s corporate vice president and president of the company’s protein products group. “We've been treating beef the same way for many years,” said Dr. Working together, they say, the technologies render a level of transparency, safety, and trust the industry has never seen before. This summer, company leaders began piloting a solution that combines radio-frequency identification (RFID) to automatically track fresh beef’s movement, IoT devices to monitor its temperature, and blockchain to orchestrate the business rules between parties in the supply chain. IBM and Golden State Foods (GSF), a company that provides protein and an array of other products to the food industry, retail outlets, and quick service restaurants, believe they can help address that. Further, those systems aren’t designed to track one of the most essential elements in beef’s journey - the temperature at which it’s kept. Software systems designed to connect them, however, typically require a lot of manual input and are prone to errors and delays. Before a hamburger lands on a customer’s plate, at least half a dozen businesses - ranches, feedlots, packers, processors, distribution centers, and restaurants - have had a hand in its creation and transportation.Įach business along that product lifecycle keeps its own meticulous records. That’s because, more so than most products, the beef supply chain is highly segmented. Tracking precisely what happens to beef from farm to fork in near real-time isn’t easy for any company. But for many Americans, how exactly that beef gets to their plate is a mystery. In 2016, American beef consumption was the fourth highest in the world per capita, and four times higher than the world average. It often indicates a user profile.Īmericans love beef. Account icon An icon in the shape of a person's head and shoulders.
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